sajterna
You buy something you have not seen
Almost everything else you buy, you can look at first. A house is inspected. A car is test-driven. A shirt is tried on. A website is ordered from a quote, and you see it for the first time when it is built and the invoice is in the inbox. If it goes wrong then, it is expensive to start over, and both sides know that when they sign.
So I built them first
sajterna.se is a catalog of finished websites. Each site is built and published on its own address, so you can click around before you decide. The price is on the page: 9,900 kronor excluding VAT. Each design sells exactly once, so a neighbour in the same trade cannot buy the same one. Five workdays once the buyer's content is in.
And inspected them
Each listing is checked on seven points before it goes live. The result sits on the listing as an inspection protocol. Speed is measured with Google Lighthouse on mobile, dated, with a floor of 95 out of 100. The protocol link re-runs the measurement, so nobody has to take my word for it. As far as I know, nobody else in Sweden publishes measured numbers per site.
Which of the two to choose
If you need a company site that does what a company site should do, take a finished one from the catalog. It is cheaper, faster, and you see exactly what you get. If you need a large webshop, a booking system with staff schedules, or hooks into a business system, it should be built from scratch. That is kemero. If you are unsure, ask. I would rather say the catalog is enough than sell a build you do not need.
This is only the beginning
The first edition is a starting range, not a finished one. More sites will be built for the trades that write in and cannot find themselves in the list. That message is the most useful thing someone outside the catalog can tell me.
The catalog is open. Finished sites, listed prices, inspection protocols you can read before you decide. Nothing asks for an email first.